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No new TCG has scaled faster than One Piece. From July 2022 launch in Japan to a $1.8B annual run-rate in 2025, it is now the third-largest TCG on earth — behind only Pokémon and Magic. Here is what happened and what to watch. On
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Collectibles Multiverse Editorial
Collectibles research desk · Market data refreshed regularly

No new TCG has scaled faster than One Piece. From July 2022 launch in Japan to a $1.8B annual run-rate in 2025, it is now the third-largest TCG on earth — behind only Pokémon and Magic. Here is what happened and what to watch.

One Piece TCG: Growth Timeline

Year Event Estimated Annual Revenue
2022 Japan launch (Set OP-01 Romance Dawn) ~$80M
2023 English release; OP-04, OP-05 set sellouts ~$420M
2024 OP-06 through OP-09; first international championships ~$1.1B
2025 Top-3 TCG by revenue; OP-10/OP-11 sealed market boom ~$1.8B
2026 (run-rate) Pillars stabilising; competitive scene matures ~$2.1B projected

The Highest-Value One Piece Singles in 2026

Why It Worked Where Other Anime TCGs Failed

Three factors. First, Bandai is a serious TCG operator — they have run Dragon Ball Super Card Game, Gundam, Digimon, and Cardfight!! Vanguard for years. Second, the One Piece anime hit a new peak with the Wano arc and the live-action Netflix series, creating a casual fan base 5x larger than any prior anime TCG. Third, Bandai’s decision to print Manga Rare alt-arts as legitimate ultra-chases gave the secondary market real scarcity at the top.

What to Watch

The risk for One Piece is the same risk that hits every TCG once it gets too big: overprinting. Sets OP-08 and OP-09 came in noticeably larger print runs than OP-01–OP-04, and singles values on those sets are correspondingly weaker. The first generation of cards remains the strongest hold.

See: The Rise of the New TCGs in 2026.

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